Greenville and RELICSxyz Sign Multi-Year Deal to Integrate Licensed Music into the Roblox Experience

Greenville and RELICSxyz Sign Multi-Year Deal to Integrate Licensed Music into the Roblox Experience

In a multi-year agreement brokered by licensing and partnerships agency Think Influence, leading Roblox roleplaying experience Greenville has partnered with digital music platform RELICSxyz to bring officially licensed music from the acclaimed electronic label Monstercat into the game through immersive in-world integrations.

The collaboration will introduce a curated selection of Monstercat tracks to Greenville via RELICSxyz’s proprietary Boombox IDOL system, a virtual music player designed to stream fully licensed music within interactive digital environments. This partnership not only elevates Greenville’s gameplay experience but also establishes a scalable, rights-compliant framework for music integration on user-generated platforms like Roblox.

The rollout will begin with curated Monstercat playlists featured in high-traffic areas and in-game vehicles, enriching the atmosphere with an evolving, in-world audio layer designed to enhance player immersion.

This agreement paves the way for deeper engagement and storytelling within Roblox, offering a compelling model for how game developers and music rights holders can collaborate across digital ecosystems in a forward-thinking, sustainable way.