Think Influence appointed exclusive worldwide representative for Good Gamers, the leading Fortnite UEFN studio behind GO GOATED, Bed Wars, Murder Mystery and Teddy.

Think Influence founder Peter Betts speaks with License Global about franchise development, client selection, cultural relevance, technology and the agency’s approach to growth.

Think Influence has been appointed exclusive global licensing agency for VECTOR®, America’s first production supercar, to expand the brand worldwide.

Ford arrives in Greenville on Roblox, bringing a new lineup of licensed vehicles to the popular driving experience represented by Think Influence.

Think Influence has signed Von Dutch, owned by WSG Brands, for global licensing representation across consumer products, retail, content and experiences worldwide.

Think Influence will take the Main Stage at Licensing Expo 2026 to discuss how gaming IP is shaping mainstream entertainment. Founder Peter Betts will join leaders from CD PROJEKT RED, Ubisoft, and Supercell for a panel on the future of gaming brands, licensing, fan culture, and community-driven entertainment.

CyberCel has launched the official trading cards for the Roblox hit Fisch, bringing the breakout fishing adventure into physical retail for collectors and players. In a deal brokered by Think Influence, the trading card line is now available at Best Buy, Target, GameStop, and additional retailers nationwide.

In a deal brokered by Think Influence, Lotus has arrived in Greenville on Roblox with officially licensed vehicles including the 2003 Lotus Esprit V8, 2020 Lotus Evora GT 2+2, and 2024 Lotus Emira V6.

Story Kitchen, the leading production company behind major video game film and television adaptations, is in early development on a Steal a Brainrot movie based on the viral Roblox phenomenon, partnering directly with the game’s creators. With more than 55 billion visits and record-breaking engagement, Steal a Brainrot is set to bring its signature chaos, comedy, and competitive energy to the big screen. The project is being produced in association with Think Influence, which represents the creators of the hit Roblox game.

PhatMojo has secured global toy rights to Steal a Brainrot, the viral Roblox phenomenon with over 55 billion visits and record-breaking concurrent players. Developed by Do Big Studios and Spyder Games, the hit experience is known for its surreal Brainrot characters and community-driven gameplay. The deal was brokered by Think Influence, the exclusive licensing and partnerships agency representing Steal a Brainrot. PhatMojo’s upcoming toy line will bring the brand beyond the game, with initial products launching at mass retail in Q3 2026.

Greenville has added Pagani as its latest licensed automotive brand on Roblox. The update introduces three Pagani vehicles, including the Zonda and Huayra, expanding Greenville’s lineup of officially licensed cars available to players.

Story Kitchen, the studio behind hit game-to-screen adaptations like Tomb Raider and It Takes Two, has partnered with the creators of Grow A Garden, the record-breaking Roblox experience with over 33 billion plays, to develop a feature film. The Grow A Garden movie will bring the beloved, community-driven world of creativity, friendship, and sustainability to life—expanding one of Roblox’s most popular games into a heartwarming cinematic universe.